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Winston Churchill once said: “There’s nothing like being shot at to focus the mind” and copywriting is no different. My advice to those wanting to become a copywriter is to find a client and then find out how to write copy. It’s the fastest way I know of to build your copywriting business. The first thing you have to do, of course,READ MORE

A recent survey conducted by MYOB found that over 55.3% of businesses went bankrupt in their first year of operation. Businesses go bust for lots of reasons but according to the survey, over 77% of those businesses that went bust didn’t have a website. Mmm, could be a clue as to why they didn’t survive. I run copywriting workshops and seminarsREAD MORE

Eavesdrop your way to success! One of the most common questions I get asked from clients wanting to build an online business is ‘how can I come up with a business idea?’ The reality is there are ideas everywhere but knowing which ones to run with and which to leave behind are the key to success! Of course, executionREAD MORE

Over the last few months, I’ve interviewed some incredible online entrepreneurs – people who’ve taken an idea, run with it and seen it grow beyond their wildest dreams.  People like Jack Delosa, (founder of the The Entourage), Andre Eikmeier, (co-founder of Vinomofo.com.au), Paul Greenberg, (co-founder of Dealsdirect.com.au) and many others. Interestingly, they and nearly every other entrepreneur I interviewed stressed theREAD MORE

You can’t interview 20 of Australia’s top online entrepreneurs and not pick up a few practical tips and tricks along the way about how to make an online business more successful. I recently did just that for my new online series “Secrets of Aussie Online Entrepreneurs”.  Here are some of the common mistakes they said they’d made; ones they seeREAD MORE