May 22nd, 2015
The Australian School of Copywriting was established in 2001 and has produced some of Australia’s most successful freelance copywriters, many who have gone on to set up highly profitable, global copywriting businesses. Others have used the training to become skilled in-house copywriters for advertising agencies, large corporations, not-for-profits, or to use their new-found copywriting skills to write copy for their own business. If you’re interested in creating a flexible lifestyle as a professional copywriter, or learning how to write copy to promote your own business, we have a range of online courses to help you achieve your goals.
Learn the art of writing words that sell to promote your online (or offline) business or learn how to become a paid copywriter. Bernadette’s students get work, make money and are living the life of their dreams.
Whatever course you choose, you can rest assured you’ll gain expert guidance, set out in easy to understand terms and with loads of ideas you can easily implement into your business.
Write copy like a professional:
Learn how to use formulas, templates
and cheat sheets to write quality copy
(for all mediums) that people will pay for.
A practical guide to setting up a freelance copy-writing business:
Learn the inside success secrets to building a home-based, freelance copywriting business on a budget.
Get found online:
Learn the tips and tricks of SEO Copywriting to help you rank well on Google.
Listed here are some direct quotes from students who’ve finished one of our courses and gone on to create thriving, successful copywriting businesses. These testimonials are from real people, giving real feedback about our copywriting courses and sharing their success stories.
‘Bernadette’s online copywriting course was easy to follow and understand; a great digital presentation’Read More
Bernadette's online copywriting course was easy to follow and understand; a great digital presentation. Her voice was engaging and her wisdom around copywriting to emphasise features and benefits was truly helpful. When you send her your work, her feedback is honest and straightforward. There's no fuss, no fibs. The best way to learn. I'm now running my own copywriting business and Bernadette was a large part of the equation that made this possible.
‘Being my own boss is extremely rewarding, and addictive, and it all started with the Australian School of Copywriting’Read More
The copywriting course at The Australian School of Copywriting set me on a new path to being a full time business owner and copywriter. Bernadette's course gave me the solid foundations I needed to become a very proficient copywriter and the confidence to be my own boss. If you are looking for a career change or to increase your copywriting skill set, I highly recommend courses provided by The Australian School of Copywriting.
‘I left the banking industry, completed your course and happily haven’t looked back since’Read More
Although banking paid extremely well and I had an amazing lifestyle, travelling to different parts of the globe on a regular basis, I wasn’t happy. I would log on to your site from wherever I was working at that particular time, and read the testimonies of people who had completed your course and made the change. It was inspiring stuff!
As soon as I had made that decision I started to think and believe that maybe there was a way out and light at the end of the tunnel. A way to have the lifestyle I desired and to enjoy the work that I really wanted to do.
I left the banking industry and completed your course and happily haven’t looked back since. I now spend my time travelling between my home in Penang, Malaysia and discovering Asia when I’m in-between copywriting assignments.
The course opened my mind to so many industries and I find it easy to switch in-between industries when assignments come along.
Thank to you and your course I now live the life that I have always wanted to live and I get paid for it too! Oh, did I mention that I’m happy!
The course has given me both the skills and confidence to establish my own copywriting business and I am now living my passion and dream every day’Read More
I reached a point in my career where I was seeking a career change. Having owned two successful businesses, I wanted to utilise my many years of experience in business and marketing but use my passion and love for creating and writing.
After extensive research, I came across The Australian Copywriting School and knew straight away that this was the perfect course to learn copywriting skills.
I commenced the course via distance learning as it meant I didn’t have to take time off work or organise travel to Melbourne (I’m based in Sydney). But what won me over were the 10 DVDs (video of workshops), which were included in the course. You can watch each module of the course and get the same benefits as if you attended the course face to face. Cannot get much better than that!
The course material is easy to understand, gives you tonnes of examples of copywriting material and most importantly the skills and confidence to go out and be a copywriter.
Having loved the course so much, I had an even greater desire to further my knowledge and become the best copywriter I could be. What better way than to get one on one coaching from the best in the business. This is when I entered the Dream Team programme with Bernadette Schwerdt. The personal attention you receive is amazing through webinars, emails and coaching calls, as well as the opportunity of copywriting work.
The course and the Dream Team programme has given me both the skills and confidence to establish my own copywriting business and I am now living my passion and dream every day.
‘I’ve enjoyed the course very much, it’s wonderfully structured and delivery is straight to the point’Read More
I wanted to express my gratitude for your course. I'm not even half way through and I've been impressed to say the least. I've enjoyed the Copywriting: Writing for Profit course very much, it's wonderfully structured and delivery is straight to the point. I've scrutinized your course against others and against the teachings of other great copywriters; so far we are universally singing to the same tune, which is worthy of praise (and a hi-five). Thank you once again. It's early to make huge assumptions, but I may have found my perfect profession.
‘ I strongly recommend the course if you are keen on using your passion for writing to earn a good income and be a highly sought-after professional’Read More
Whilst studying the Writing for Profit course, I was able to gain work in a digital advertising agency, and also make a part-time income from freelancing. More recently, I completed a major project in writing copy for a large global IT firm, and I have also been ramping up growth for my own digital copywriting agency as well, both of which were made possible through studying the Writing for Profit course. Apart from learning the fundamentals of copywriting, Bernadette takes you on a journey to refine your skills, build your portfolio, and be successful as both a freelancer as well as an agency copywriter. I strongly recommend Writing for Profit if you are keen on using your passion for writing to earn a good income and be a highly sought after professional.
‘Starting my business 8 years ago, Bernadette was introduced to me as the ‘Copywriting Queen’Read More
Starting my business 8 years ago, Bernadette was introduced to me as the ‘Copywriting Queen’. I loved writing and was already a couch critic of advertising, so copywriting fascinated me. I enrolled in Bernadette’s course and fell in love with this career path. The course was comprehensive, easy to follow and Bernadette’s coaching was amazing. She helped my confidence grow with each call and I soon knew this niche was perfect for my business. As a result of Bernadette’s teaching, mentoring and continual support, my business is now booming. And when you start getting head hunted as you’ve become known as a fun copywriter – well that’s when you know you’ve made it. Thanks Bernadette, you’re an amazing lady and copywriting coach, and I wouldn’t have done this without you.
‘From the very first call with Bernadette, I knew that the course would pay for itself many times over – and it did….more’Read More
In every coaching call I’d either learn something about: how to get new clients, how to work smarter, how to find new copywriting opportunities, how to reach my goals, or just how to live a more fulfilling life. One of the things I appreciated the most was Bernadette’s willingness to share new information with us. If she found out about a new copywriting opportunity, she would share this information immediately and give us practical and detailed advice on how to capitalise on it.
The other great benefit of being on the program was hearing the guest speakers. These speakers shared their time and wisdom as readily as Bernadette did, and their information assisted me in many areas of my business and my life.
The group coaching aspect of the program was also most beneficial because I learnt as much from the other participants as I did from Bernadette. I highly recommend the Dream Team program to any copywriter who wants to take their business to a whole new level.
‘Having Bernadette as a professional mentor has accelerated my confidence as a copywriter. It’s taken my mindset to a whole new level’Read More
Having Bernadette as a professional mentor has accelerated my confidence as a copywriter. Not only has it taken my mindset to a whole new level, it’s been hugely beneficial moving forward (particularly in the early stages of my career). If you’re looking to gain a competitive edge, then participating in the Dream Team is an absolute must. I can’t recommend it highly enough.
‘Bernadette’s Dream Team mentoring program gives you access to a wealth of resources’Read More
Bernadette's Dream Team mentoring program gives you access to a wealth of resources that educate you on the business of copywriting and provides you with a number of proven strategies on how to make that business a reality.
‘Whether you’re a small business owner, or an aspiring copywriter, knowing how to write more than just ‘good’ copy is critical’Read More
It can mean the difference between surviving and thriving. As a scientist-turned-copywriter and small business owner, my journey started with a course at the Australian School of Copywriting.
After completing two of Bernadette’s excellent courses, I was selected as a member of her highly regarded ‘Dreamteam’ mentoring programme. And by following Bernadette’s step-by-step strategies and advice, I had my own freelance copywriting business up and running in a matter of weeks! Plus, the ongoing training and support kept me on track while giving me the knowledge and skills to take my business and writing to the next level.
More recently I’ve taken over a ‘clicks-and-mortar’ business that’s seen strong growth in the face of tough retail conditions. Put simply, I wouldn’t be where I am today without taking that first step and enrolling in a course with the Australian School of Copywriting. It’s one of the smartest decisions I’ve made."
We have a team of professionals ready and waiting to help you look great, sound great and be great!
Our promise is simple. If for any reason you are not 100% thrilled with the value you receive from us, simply let us know within 30-days and we will personally refund every cent of your investment and part as friends. There’s no risk to you whatsoever. This course has been in operation since 2001 and has been instrumental in helping people from all walks of life, with no writing or business experience at all, become highly successful copywriters. We hope it can do the same for you too. Try us out. We stand behind our course and believe it has the potential to change your life. But you have to do it to find out! You have nothing to lose.
If you want to get hold of me directly, drop us a line email@example.com
Here’s a comprehensive listing of copywriting courses available.
What can I expect to earn as a copywriter?
Unlike doctors, mechanics, plumbers etc, there is no ‘scheduled fee’. There’s no minimum wage or equity rate either, so it really depends on what you think you’re worth and how quickly you think you can do the job.
As a rough guide, copywriters earn:
Most jobs take a minimum of 10-15 hours so you can see how much money you can make just by having a steady stream of new clients.
We’ve had students charge $80 per hour with their first client, so it’s certainly possible to start earning great money after just five weeks’ tuition.